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Valente, T. (2010-02-25). Diffusion of Innovations. In Social Networks and Health: Models, Methods, and Applications. : Oxford University Press. Retrieved 29 Nov. 2020, from https://oxford.universitypressscholarship.com/view/10.1093/acprof:oso/9780195301014.001.0001/acprof-9780195301014-chapter-10.