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Competing in the Information AgeAlign in the Sand$
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Jerry N. Luftman

Print publication date: 2003

Print ISBN-13: 9780195159530

Published to Oxford Scholarship Online: January 2005

DOI: 10.1093/0195159535.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 25 October 2021

Information Technology Investments

Information Technology Investments

Dealing Effectively With Strategic Uncertainty Through Scenario Analysis

14 Information Technology Investments
Competing in the Information Age

Eric K. Clemons

Oxford University Press

One of the reasons for investing in costly information systems projects is to exploit strategic opportunities. This chapter presents a mechanism for determining which contingencies to prepare for, and thus, which investments to make. It examines the decision to invest in systems for direct distribution and online sale to customers, and considers alternative scenarios for e-commerce.

Keywords:   information systems projects, information technology investments, strategic opportunities

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