- Title Pages
- Preface
- Acknowledgments
- Contributors
- Introduction
- 1 Assessing Strategic Alignment Maturity
- II Communications
- 2 Integrating Business and IT Strategy
- 3 Recognizing the Functionality of the Future
- III Competency/Value Measurement
- 4 Assessing the Value of IT
- 5 Creating and Sustaining IT-Enabled Competitive Advantage
- 6 Competing in Mobile Business
- IV IT Governance
- 7 IT Governance
- 8 The IT Organization of the Future
- V Partnership
- 9 Chief Information Officers: Strategic Roles and Peer Influence
- VI Scope and Architecture
- 10 Intra Enterprise Integration
- 11 Toward the Future of Enterprise Integration
- 12 Learning and Earning From E-Commerce
- 13 Information, Strategy, and Attention
- 14 Information Technology Investments
- 15 The Influence of Wireless Networks on Information Technology Strategy
- 16 Competing Through Information Privacy
- VII Skills
- 17 Information Technology Human Resource Strategies
- 18 Strategic Alignment as a Process
- Index
Recognizing the Functionality of the Future
Recognizing the Functionality of the Future
- Chapter:
- 3 Recognizing the Functionality of the Future
- Source:
- Competing in the Information Age
- Author(s):
James C. Luftman (Contributor Webpage)
Glenn J. Browne
- Publisher:
- Oxford University Press
Building sustainable competitive advantage in the future requires organizations to discover the functionality users need and want. To do this successfully, they must harness IT to help gather user requirements in innovative ways. This chapter discusses the ways to gather information, and the future challenges organizations face.
Keywords: competitive advantage, information technology, IT, functionality
Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.
Please, subscribe or login to access full text content.
If you think you should have access to this title, please contact your librarian.
To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .
- Title Pages
- Preface
- Acknowledgments
- Contributors
- Introduction
- 1 Assessing Strategic Alignment Maturity
- II Communications
- 2 Integrating Business and IT Strategy
- 3 Recognizing the Functionality of the Future
- III Competency/Value Measurement
- 4 Assessing the Value of IT
- 5 Creating and Sustaining IT-Enabled Competitive Advantage
- 6 Competing in Mobile Business
- IV IT Governance
- 7 IT Governance
- 8 The IT Organization of the Future
- V Partnership
- 9 Chief Information Officers: Strategic Roles and Peer Influence
- VI Scope and Architecture
- 10 Intra Enterprise Integration
- 11 Toward the Future of Enterprise Integration
- 12 Learning and Earning From E-Commerce
- 13 Information, Strategy, and Attention
- 14 Information Technology Investments
- 15 The Influence of Wireless Networks on Information Technology Strategy
- 16 Competing Through Information Privacy
- VII Skills
- 17 Information Technology Human Resource Strategies
- 18 Strategic Alignment as a Process
- Index
