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Foundations of Corporate SuccessHow Business Strategies Add Value$
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John Kay

Print publication date: 1995

Print ISBN-13: 9780198289883

Published to Oxford Scholarship Online: November 2003

DOI: 10.1093/019828988X.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 26 October 2020

Vertical Relationships

Vertical Relationships

(p.267) Chapter 17 Vertical Relationships
Foundations of Corporate Success

John Kay (Contributor Webpage)

Oxford University Press

This chapter discusses vertical relationships and the allocation of added value among stakeholders. This allocation will depend on the design of the contract, which will also influence the risk allocation and the incentive structure of the relationship. The nature of the relationships that will emerge will in turn influence the market structure.

Keywords:   added value, contracts, incentive structure, market structure, risk allocation, stakeholders, vertical relationships

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