Jump to ContentJump to Main Navigation
On Custom in the Economy$
Users without a subscription are not able to see the full content.

Ekkehart Schlicht

Print publication date: 1998

Print ISBN-13: 9780198292241

Published to Oxford Scholarship Online: November 2003

DOI: 10.1093/0198292244.001.0001

Show Summary Details
Page of

PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 27 November 2020

Adaptive Custom

Adaptive Custom

(p.57) Chapter 5 Adaptive Custom
On Custom in the Economy

Ekkehart Schlicht

Oxford University Press

Because custom is only vaguely defined with respect to its scope and content, this gives rise to the problem of erosion: people will bend the rules of custom in ambiguous cases by slightly underperforming or overperforming. This changes what is normal and thereby shifts the custom in response to other motives and incentives over time. A constraining custom must be expected to eventually disappear, for instance. Critical mass effects can be expected to be undermined by such erosion.

Keywords:   critical mass, cultural nullity, erosion, hysteresis, incentives, malleability, motives, network externalities, norms, rules

Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .