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Rational Choice and British Politics – An Analysis of Rhetoric and Manipulation from Peel to Blair - Oxford Scholarship Online
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Rational Choice and British Politics: An Analysis of Rhetoric and Manipulation from Peel to Blair

Iain McLean


A study of rhetoric and manipulation (otherwise known as heresthetics). Rhetoric is the art of making people believe that the world is as you say it is. A recent example is Margaret Thatcher's claim that ‘there is no alternative’ to her economic policies—a claim that she persuaded many to believe was true. Manipulation, or heresthetics, is the art of arranging politics so that you win. It is connected with the number of issue dimensions in politics. If most issues that come up belong in the same dimension, so that people recognize that one bundle of beliefs and practices is ‘left wing’ and ano ... More

Keywords: McClean, Britain, chaos, heresthetics, issue dimensions, manipulation, median voter, politics, rhetoric, W. H. Riker, social choice

Bibliographic Information

Print publication date: 2001 Print ISBN-13: 9780198295297
Published to Oxford Scholarship Online: November 2003 DOI:10.1093/0198295294.001.0001


Affiliations are at time of print publication.

Iain McLean, author
Nuffield College, Oxford
Author Webpage