Where Metaphors Come From: Reconsidering Context in Metaphor
Zoltán Kövecses
Abstract
This book argues that what is known as “conceptual metaphor theory” has stood the test of time. At the same time, it also suggests that the view of metaphorical grounding as proposed in the book augments and refines conceptual metaphor theory according to which conceptual metaphors are based on our bodily experience. Although this is certainly true in many cases of metaphor, the role of the body in metaphor creation can and should be reinterpreted, and, consequently, the body can be seen as just one of the several contexts from which metaphors can emerge (including the situational, discourse, ... More
This book argues that what is known as “conceptual metaphor theory” has stood the test of time. At the same time, it also suggests that the view of metaphorical grounding as proposed in the book augments and refines conceptual metaphor theory according to which conceptual metaphors are based on our bodily experience. Although this is certainly true in many cases of metaphor, the role of the body in metaphor creation can and should be reinterpreted, and, consequently, the body can be seen as just one of the several contexts from which metaphors can emerge (including the situational, discourse, and conceptual-cognitive contexts)—although perhaps the dominant or crucial one. Such a proposal seems to be more in line with what has been discovered about the nature of human cognition in recent years; namely, that human cognition is grounded in experience in multiple ways—embodiment, in a strict sense, being just one of them. In light of the present work, this is because cognition, including metaphorical cognition, is grounded in not only the body, but also in the situations in which people act and lead their lives, the discourses in which they are engaged at any time in communicating and interacting with each other, and the conceptual knowledge they have accumulated about the world in the course of their experience of it.
Keywords:
bodily context,
conceptual-cognitive context,
conceptual metaphor,
context,
contextual factors,
discourse context,
embodiment in metaphor,
metaphorical grounding,
situational context
Bibliographic Information
| Print publication date: 2015 |
Print ISBN-13: 9780190224868 |
| Published to Oxford Scholarship Online: January 2015 |
DOI:10.1093/acprof:oso/9780190224868.001.0001 |
