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Rethinking Implicit Memory$
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Jeffrey S Bowers and Chad J Marsolek

Print publication date: 2002

Print ISBN-13: 9780192632326

Published to Oxford Scholarship Online: March 2012

DOI: 10.1093/acprof:oso/9780192632326.001.0001

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Implicit Memory for New Associations: Types of Conceptual Representations

Implicit Memory for New Associations: Types of Conceptual Representations

(p.302) Chapter 14 Implicit Memory for New Associations: Types of Conceptual Representations
Rethinking Implicit Memory

Bob Uttl

Peter Graf

Stephanie Cosentino

Oxford University Press

This chapter focuses on the memory representation of newly acquired associations. The chapter begins with a brief review of previous investigations on implicit memory for new associations and of theoretical accounts that have been offered for their findings. It uses the theoretical accounts for making specific predictions about memory for newly acquired associations for two types of materials: word–word pairs and picture–word pairs. The final section of the chapter reports two experiments that tested the predictions.

Keywords:   memory representation, implicit memory, word–word pairs, picture–word pairs, new associations, conceptual representations

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