Jump to ContentJump to Main Navigation
Privacy in PerilHow We Are Sacrificing a Fundamental Right in Exchange for Security and Convenience$
Users without a subscription are not able to see the full content.

James B. Rule

Print publication date: 2009

Print ISBN-13: 9780195307832

Published to Oxford Scholarship Online: May 2012

DOI: 10.1093/acprof:oso/9780195307832.001.0001

Show Summary Details
Page of

PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 19 January 2022

Personal Data in the Marketplace: Credit, Insurance, and Advertising

Personal Data in the Marketplace: Credit, Insurance, and Advertising

(p.93) Part III Personal Data in the Marketplace: Credit, Insurance, and Advertising
Privacy in Peril

James B. Rule

Oxford University Press

This chapter studies surveillance in people's financial affairs and in the world of markets and profit-making. The discussion focuses on the marketing of personal data in three domains, namely direct advertising, consumer credit, and insurance. This chapter determines that citizens can and do choose greater control over their information when faced with clear alternatives.

Keywords:   financial affairs, markets, profit-making, personal data, direct advertising, insurance, consumer credit

Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .