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Standards, Strategy, and PolicyCases and Stories$
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Peter Grindley

Print publication date: 1995

Print ISBN-13: 9780198288077

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780198288077.001.0001

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Telepoint Cordless Phone: Regulation, Markets, and Policy

Telepoint Cordless Phone: Regulation, Markets, and Policy

(p.235) 9 Telepoint Cordless Phone: Regulation, Markets, and Policy
Standards, Strategy, and Policy

Peter Grindley

Oxford University Press

Telepoint is a leading public cordless telephone system in the UK that provides a valuable example of an attempt to use market forces within a regulated framework. This chapter discusses the main problem that the telepoint has encountered. Telepoint's systems product needs standards but was never established, as the initial services were withdrawn within two years, and the succeeding service was also withdrawn. The aim here is not to question the intentions of the key players in this technology but rather to show that if the standards policy is wrong then their efforts may be largely in vain. This chapter points out how many strategic problems had roots in the government's policy, and that whilst its intention was to allow the market to determine the standard, for one reason or another the market was not allowed to work.

Keywords:   telepoint, cordless telephone, market forces, regulations, standards policy

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