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Storytelling in Organizations – Facts, Fictions, and Fantasies - Oxford Scholarship Online
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Storytelling in Organizations: Facts, Fictions, and Fantasies

Yiannis Gabriel


Myths, stories, and folklore are part of the fabric and life of all organizations, enabling us to understand, identify, and communicate the character of the organization — its ambitions, conflicts, and peculiarities. Drawing on extensive fieldwork of storytelling in five organizations, this book argues that stories open valuable windows into the emotional and symbolic lives of organizations. By collecting stories in different organizations, by listening and comparing different accounts, by investigating how narratives are constructed around specific events, by examining which events in an orga ... More

Keywords: myths, stories, folklore, organization, researchers, organizational politics, organizational culture, change, storytelling

Bibliographic Information

Print publication date: 2000 Print ISBN-13: 9780198290957
Published to Oxford Scholarship Online: October 2011 DOI:10.1093/acprof:oso/9780198290957.001.0001


Affiliations are at time of print publication.

Yiannis Gabriel, author
University of Bath