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Environmental Regulations and Corporate StrategyA NAFTA Perspective$
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Alan Rugman, Julie Soloway, and John Kirton

Print publication date: 1999

Print ISBN-13: 9780198295884

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780198295884.001.0001

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Implications for Firm Strategy and Public Policy

Implications for Firm Strategy and Public Policy

(p.210) (p.211) 11 Implications for Firm Strategy and Public Policy
Environmental Regulations and Corporate Strategy

Alan Rugman

John Kirton

Julie Soloway

Oxford University Press

For firms that are currently doing business in North America, the new conditions of complex institutional responsiveness prove to be the dominant themes. In assuring their competitiveness in the global economy, firms have to consider significant adjustments in both their political and corporate strategies so that they can gain access to foreign markets. Although these new conditions may initially be seen as obstructions, they present new opportunities to North American firms for competing in the global market. In this concluding chapter, we look into how environmental regulatory protectionism is integrated in strategies. We also explore some of the major implications of the NAFTA regime, particularly on public policies and the various corporate strategies.

Keywords:   American firms, global economy, NAFTA, political strategies, corporate strategies, regulatory protectionism

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