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Evaluating Health PromotionPractice and Methods$
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Margaret Thorogood and Yolande Coombes

Print publication date: 2004

Print ISBN-13: 9780198528807

Published to Oxford Scholarship Online: September 2009

DOI: 10.1093/acprof:oso/9780198528807.001.0001

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Historical and policy approaches

Historical and policy approaches

(p.11) Chapter 2 Historical and policy approaches
Evaluating Health Promotion

Virginia Berridge (Contributor Webpage)

Oxford University Press

This chapter develops a historical understanding of “health promotion” at three different levels. First, it looks at how the term “health promotion” fits into changing definitions of public health and the rationales for those definitions since the 18th century. It then examines a more short-term form of historical evaluation, looking at how the “contemporary history” of recent health promotion policies can also provide a form of evaluation. Finally, the chapter addresses the question of why we are talking about evaluation at all.

Keywords:   health promotion, rationales, health services, health policy, evaluation

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