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Tall Tales about the Mind and BrainSeparating fact from fiction$
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Sergio Della Sala

Print publication date: 2007

Print ISBN-13: 9780198568773

Published to Oxford Scholarship Online: March 2012

DOI: 10.1093/acprof:oso/9780198568773.001.0001

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Creative thinking: the mystery myth

Creative thinking: the mystery myth

(p.172) Chapter 12 Creative thinking: the mystery myth
Tall Tales about the Mind and Brain

Ken Gilhooly

Oxford University Press

This chapter proposes that creativity emerges out of a three-way process between an individual, his or her domain of work and the audience of knowledgeable peers and judges. However, this chapter focuses on within-individual cognitive processes which are essential in any creative work. The rest of this chapter discusses some of the main approaches and findings that have arisen in the study of creative processes. Overall, the results and theories outlined here indicate that, contrary to the myth of mystery, creative thinking can be empirically investigated and would appear to be explicable in terms of normal cognitive processes suitably marshalled, often in real life cases, over long periods.

Keywords:   creative thinking, creativity, creative processes, cognitive processes

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