Globalization, upgrading, and regional engagement
Globalization, upgrading, and regional engagement
International coproduction and the Korean animation industry in Asia
In this chapter the animation industry is examined to understand Korea’s regional engagement. The chapter shows that since the 1990s Korea has made an effort to nurture cultural industries as a new source of economic growth. Consequently, firms scrambled to upgrade their participation in global value chains, which was supported by the state to compete globally. Relying on the case of the Korean animation industry’s rising involvement in international coproduction, this chapter highlights that in the face of globalization, Korea has accelerated its engagement in the cross-national partnership, which provides an upgrading opportunity for Korean producers. In the midst of changes in the global animation industry, Korean firms are committing resources to creativity, marketing and distribution, while the state is negotiating international treaties to facilitate international collaborations in Asia in new sectors.
Keywords: globalization, upgrading, regional engagement, animation industry, international coproduction, international treaties, Asia
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