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The New ABCs of ResearchAchieving Breakthrough Collaborations$
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Ben Shneiderman

Print publication date: 2016

Print ISBN-13: 9780198758839

Published to Oxford Scholarship Online: March 2016

DOI: 10.1093/acprof:oso/9780198758839.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 13 June 2021

What Design Contributes

What Design Contributes

Fresh Thinking to Serve Human Needs

(p.94) Chapter 5 What Design Contributes
The New ABCs of Research

Ben Shneiderman

Oxford University Press

Design thinking is needed to fashion physical objects such as pottery vases, clothing, or magazine covers, as well as intangibles such as Web pages, business services, or healthcare/wellness plans. Design thinking is tied to deeply understanding human needs, persistently reformulating the given problem, and continuously reconsidering the goals. Design processes often lead to multiple divergent solutions, seek input from stakeholders, and engage in spirited teamwork critiques. At some point, design team leaders acknowledge the limits of time and resources, forcing them to converge on a potential solution.

Keywords:   design, design thinking, design processes

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