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Fuzzy ManagementContemporary Ideas and Practices at Work$
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Keith Grint

Print publication date: 1997

Print ISBN-13: 9780198775003

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780198775003.001.0001

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Introduction: ‘So What?’

Introduction: ‘So What?’

(p.1) Introduction: ‘So What?’
Fuzzy Management

Keith Grint

Oxford University Press

The origins of this book relied on five areas that are related. The first source was from an email message in which practice and theory were derailed by the absence of the other. As such, the book attempts to illustrate how theory, specifically forms of contemporary theory, entails certain consequences for managers who utilize such theories. The second origin relied on a paradox that signifies the notion of ‘distance’ and ‘utility’. The third origin came from how the author of this book became increasingly uncomfortable in a world fostered by binary opposites. The fourth source was related to how teaching in business or management schools contained banal paradoxes by looking into things that others would conventionally accept to be true or things that are often taken for granted. The fifth source was a previous work which presents an analytic and critical viewpoint and concentrates more on ideas. This chapter illustrates the reasons for studying whether practice cannot be separated from theory.

Keywords:   practice, theory, utility, distance, origins, banal paradox, binary opposites

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