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Transforming Management in Central and Eastern Europe$
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Roderick Martin

Print publication date: 1999

Print ISBN-13: 9780198775690

Published to Oxford Scholarship Online: October 2011

DOI: 10.1093/acprof:oso/9780198775690.001.0001

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Joint ventures

Joint ventures

(p.153) 8 Joint ventures
Transforming Management in Central and Eastern Europe

Roderick Martin

Oxford University Press

Joint ventures are a flexible organizational form, to which the partners may bring different contributions, in different forms, tangible and intangible; the interests of the partners are complementary, not identical. This chapter is organized into six sections. Following a brief introduction, the second section examines western motivations for developing joint ventures. The third section examines local attitudes towards joint ventures, by governments, enterprises, and management groups. The fourth section examines major management issues which emerge in the development of joint ventures. The fifth section provides a case study of the Volkswagen–Skoda company in the Czech Republic, the largest private investment in the Czech Republic and one of the largest in the region. The brief conclusion suggests that joint ventures may prove to be a transitory phase for international involvement in the region.

Keywords:   Western companies, joint ventures, Volkswagen–Skoda, Czech Republic

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