Introduction
Introduction
This introductory chapter begins with a discussion of the nature of knowledge in organizations, based on an essay by Czech writer Milan Kundera, which examined a novel written at the beginning of the century by Jaromir John. The frustration of the character depicted in the story is linked to the present book. The purpose and scope of the book, reasons for focusing on the automotive sector, and structure and content of the book are presented.
Keywords: Milan Kundera, knowledge in organizations, automotive industry, Fiat
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