A contextual rationality recognizes that rational action does not need to be fully aware of the reasons for action, nor does it have to be fully informed of the causal efficacy of action for it to constitute a rational thing to do. Both elements may be left to the ‘context’ in which the action takes place to gain their significance as rational action. This chapter outlines how contextual rationality has been handled in organization studies and illustrates how context is integral to the functioning of rationality.
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