In the Name of the Father, the Globalization, and the Holy City, Amen!
In the Name of the Father, the Globalization, and the Holy City, Amen!
This chapter explores the existing literature on globalization. Some understand globalization as an economic process seen as neoliberalization. Others focus on the cultural aspects of globalization, seeing it as McDonaldization. Yet others talk about globalization spatially, conceptualizing it as ‘time–space compression’, ‘space of flows’, and ‘de- and re-territorialization’. This chapter aims to understand globalization in its totality. But how to conceptualize these contradictory cultural, economic, and spatial realities in a tight nutshell? To answer that question, the author looks at churches, mosques, and other religious institutions that go global by using Facebook, YouTube, and the internet. She uses examples from cyberspace to indicate how these institutions resolve the cultural (religion) and economic (call for subscriptions, memberships, selling CDs, confessions, and sacred rites) through a cyber-material city, a transcendent space where culture always unfolds with the economy.
Keywords: globalization, time–space compression, space of flows, space of place, indigenization, neoliberalism, McDonaldization, Harvey, Castells, Appadurai, internet, Barbieization, Fordism, post-Fordism, liberalization
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