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The Future of BioethicsInternational Dialogues$
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Akira Akabayashi

Print publication date: 2014

Print ISBN-13: 9780199682676

Published to Oxford Scholarship Online: January 2014

DOI: 10.1093/acprof:oso/9780199682676.001.0001

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Dealing with Conflicts of Interest: Is Virtue Ethics Tough Enough?

(p.693) 19.5 Commentary
The Future of Bioethics

Alastair V. Campbell

Oxford University Press

Although Virtue Ethics (VE) is an important approach to medical ethics, it may not be adequate for meeting the ever-increasing conflicts of interest in modern health care. There are several weaknesses in the approach: idealism, not able to be matched by all practitioners; cultural variations in professional values; and the effects of peer influences on values. But VE may be of some help, if it is backed up by tougher regulation and by a realization by doctors that they can find fulfilment (Eudaimonia) only if they put patient welfare ahead of their own material gain.

Keywords:   virtue, idealism, peer pressure, cultural variation, eudaimonia, regulation

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