A Primary Frame For Organizing Social Relations
A Primary Frame For Organizing Social Relations
This chapter explains the argument that gender is a primary frame for organizing social relations and examines empirical evidence for it. Social relations pose a coordination problem that is solved with “common knowledge” cultural systems for categorizing “who” people are and, therefore, how they are likely to behave. Cognition research shows that a few “primary” categories like sex/gender provide simplified cultural frames for initiating the definition of self and other. The chapter examines how sex categorization as difference becomes cultural beliefs about gender status inequality, drawing on evidence from status construction theory, and discusses the interests the gender frame creates for both sexes.
Keywords: primary frame, coordination, sex categorization, primary categories, status beliefs, status construction theory, gender interests
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