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Out of the Mouths of BabesGirl Evangelists in the Flapper Era$
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Thomas A. Robinson and Lanette D. Ruff

Print publication date: 2011

Print ISBN-13: 9780199790876

Published to Oxford Scholarship Online: January 2012

DOI: 10.1093/acprof:oso/9780199790876.001.0001

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Cures for the Body and Soul

Cures for the Body and Soul

(p.15) Chapter 2 Cures for the Body and Soul
Out of the Mouths of Babes

Thomas A. Robinson

Lanette D. Ruff

Oxford University Press

This chapter provides a background to the period, examining the tremendous variety of cures offered to assure spiritual, mental and physical health from the rise of new religious denominations grown in the soil of American optimism or pessimism to exotic mantras, from Kellogg's breakfast cereal revolution for physical (and mental) health to a denial of physical illness by locating everything in the mind. A very public atheism developed too, matching in almost every way the zeal of the most ardent religious Fundamentalist, and using all the tools and techniques of religion to criticize religion. Atheist societies even tried to prevent little girl evangelists from preaching by threatening legal action. Novelty became the order of the day, and everyone seemed either to have a new cure or to be following someone who claimed to have one.

Keywords:   new religious denominations, atheists, health, breakfast cereal

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