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The Rational SouthernerBlack Mobilization, Republican Growth, and the Partisan Transformation of the American South$
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M. V. Hood III, Quentin Kidd, and Irwin L. Morris

Print publication date: 2012

Print ISBN-13: 9780199873821

Published to Oxford Scholarship Online: September 2012

DOI: 10.1093/acprof:oso/9780199873821.001.0001

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Relative Advantage in Action

Relative Advantage in Action

Case Studies in the Evolution of Republican State Parties in the South

(p.71) Chapter 4 Relative Advantage in Action
The Rational Southerner

M. V. Hood III

Quentin Kidd

Irwin L. Morris

Oxford University Press

In this chapter, the theory of relative advantage is examined using detailed case study analyses. Through state newspapers of record, archival materials, and personal interviews, the history and development of the Republican state parties in Georgia and Virginia during the pivotal period leading up to, and during, the civil rights era are documented. The case studies describe the evolution of GOP development in these two states, including leadership, issue positions and platforms, congruity with the national party, and the specific coalitions that comprised party membership over time. The descriptive results reported in this chapter provide a great deal of support for the theory of relative advantage, given historical evidence pointing to the fact that both white conservatives and blacks were acting politically in their own self-interests.

Keywords:   Georgia, Virginia, Republican Party, civil rights era, case study, state parties

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