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Counting AmericansHow the US Census Classified the Nation$
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Paul Schor

Print publication date: 2017

Print ISBN-13: 9780199917853

Published to Oxford Scholarship Online: July 2017

DOI: 10.1093/acprof:oso/9780199917853.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 23 April 2021

Ethnic Marketing of Population Statistics

Ethnic Marketing of Population Statistics

(p.256) 20 Ethnic Marketing of Population Statistics
Counting Americans

Paul Schor

Oxford University Press

This chapter discusses the Census Bureau’s external relations. It covers the publicity programs directed specifically toward ethnic groups; the agency’s use of marketing techniques for targeted campaigns and tools such as photography, films, and radio; the wide public outreach achieved by presidential proclamations announcing the date of each census; the positive experiences of census agents in the field; the agency’s provision of personal information to the FBI or to other government agencies despite the existence of confidentiality clauses; and the Census Bureau’s active participation in discrimination against and persecution of US residents via the deportation of Americans of Japanese origin after the attack on Pearl Harbor.

Keywords:   Census Bureau, external relations, US census, publicity, ethnic groups, Pearl Harbor, discrimination, Japanese Americans, deportation

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