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The Culture of Connectivity – A Critical History of Social Media - Oxford Scholarship Online
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The Culture of Connectivity: A Critical History of Social Media

Jose van Dijck


This book studies the rise of social media in the first decade of the twenty-first century, up until 2012. It provides both a historical and a critical analysis of the emergence of networking services in the context of a changing ecosystem of connective media. Such history is needed to understand how the intricate constellation of platforms profoundly affects our experience of online sociality. In a short period of time, services like Facebook, YouTube and many others have come to deeply penetrate our daily habits of communication and creative production. While most sites started out as amateu ... More

Keywords: social media, connectivity, users, online communication, social network sites, Facebook, Twitter, Flickr, Google, YouTube, Wikipedia

Bibliographic Information

Print publication date: 2013 Print ISBN-13: 9780199970773
Published to Oxford Scholarship Online: January 2013 DOI:10.1093/acprof:oso/9780199970773.001.0001


Affiliations are at time of print publication.

Jose van Dijck, author
University of Amsterdam