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The Knockoff EconomyHow Imitation Sparks Innovation$
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Kal Raustiala and Christopher Sprigman

Print publication date: 2012

Print ISBN-13: 9780195399783

Published to Oxford Scholarship Online: April 2015

DOI: 10.1093/acprof:osobl/9780195399783.001.0001

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Copies and Creativity

(p.167) Conclusion
The Knockoff Economy

Kal Raustiala

Christopher Jon Sprigman

Oxford University Press

This chapter provides some conclusions on the issues of creativity and copying. The monopoly theory is hostile to imitation because imitation undermines later rewards, which destroys the incentive to innovate. But industries in fashion, food, fonts, and football, where copying is free and often legal, challenge the basic premise of the monopoly theory. Copying is simply a matter of practicality and innovations are open to imitation. In consideration of the monopoly theory, the innovative industries should be weakly creative. Yet in reality, these industries are vibrantly creative.

Keywords:   creativity, copying, monopoly theory, imitation, innovations

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