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Most Underappreciated50 Prominent Social Psychologists Describe Their Most Unloved Work$
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Robert Arkin

Print publication date: 2011

Print ISBN-13: 9780199778188

Published to Oxford Scholarship Online: March 2015

DOI: 10.1093/acprof:osobl/9780199778188.001.0001

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What’s in a Title? How a Decent Idea May Have Gone Bad

What’s in a Title? How a Decent Idea May Have Gone Bad

(p.177) What’s in a Title? How a Decent Idea May Have Gone Bad
Most Underappreciated

Joel Cooper

Oxford University Press

Joel Cooper reflects on his most underappreciated work: a paper entitled “Opinion divergence as a strategy to avoid being miscast.” The study, made in collaboration with Edward E. Jones, focused on attitude change as an interpersonal strategy. In particular, they investigated whether people will adopt attitudes as a strategic device to manage their impressions and, if so, when. The paper, published in 1969 in the Journal of Personality and Social Psychology, received no notice at all.

Keywords:   Joel Cooper, Edward E. Jones, attitude change, interpersonal strategy, impressions, Journal of Personality and Social Psychology

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