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Affective Determinants of Health Behavior$
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David M. Williams, Ryan E. Rhodes, and Mark T. Conner

Print publication date: 2018

Print ISBN-13: 9780190499037

Published to Oxford Scholarship Online: May 2018

DOI: 10.1093/oso/9780190499037.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 12 May 2021

Affect and Tanning Behaviors

Affect and Tanning Behaviors

(p.357) 16 Affect and Tanning Behaviors
Affective Determinants of Health Behavior

Ashley K. Day

Elliot J. Coups

Oxford University Press

Excess exposure to ultraviolet (UV) radiation increases the risk of skin cancers, yet a large number of individuals continue to engage in tanning behaviors. Although the majority of research on determinants of tanning behavior has focused on social cognitive factors, a number of studies have explored the role of affective factors, including feelings of relaxation, improved mood, and endorphin release in response to UV exposure. This chapter provides an overview of research on affective determinants and responses to tanning behaviors. This includes a focus on the association between anticipated mood changes and tanning behaviors. The chapter also examines the affective properties of tanning dependence and addiction, and the role of affective factors in improving skin cancer prevention behaviors. Future directions are considered, including methodological issues and promising avenues for intervention research.

Keywords:   skin cancer, tanning, behavior, indoor, sunbathing, mood, affect, addiction, sun protection, prevention

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