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Dissemination and Implementation Research in HealthTranslating Science to Practice$
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Ross C. Brownson, Graham A. Colditz, and Enola K. Proctor

Print publication date: 2017

Print ISBN-13: 9780190683214

Published to Oxford Scholarship Online: November 2017

DOI: 10.1093/oso/9780190683214.001.0001

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Designing for Dissemination in Chronic Disease Prevention and Management

Designing for Dissemination in Chronic Disease Prevention and Management

(p.107) 7 Designing for Dissemination in Chronic Disease Prevention and Management
Dissemination and Implementation Research in Health

Neville Owen

Ana Goode

Takemi Sugiyama

Mohammad Javad Koohsari

Genevieve Healy

Brianna Fjeldsoe

Elizabeth Eakin

Oxford University Press

This chapter emphasizes the need for research that is designed and implemented explicitly with dissemination in mind. This is illustrated in relation to environmental and policy initiatives to influence physical activity through active transport, and through the example of initiatives to reduce workplace sitting. The other element of this chapter, the broad-reach intervention-dissemination case study of a health behavior-change program, highlights the need to maintain key elements of research quality in designing for dissemination, to the extent that is practically possible: a rigorous study design; the systematic tracking of implementation and related costs; and, the conduct of dose-response, maintenance and cost-effectiveness analyses. These examples of designing for dissemination illustrate not only the exciting opportunities for real-world dissemination research, but also the resourcefulness and commitment required for success.

Keywords:   designing for dissemination, dissemination, environmental and policy change, planning, processes, products, systems changes

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