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Digital Feminist ActivismGirls and Women Fight Back Against Rape Culture$
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Kaitlynn Mendes, Jessica Ringrose, and Jessalynn Keller

Print publication date: 2019

Print ISBN-13: 9780190697846

Published to Oxford Scholarship Online: February 2019

DOI: 10.1093/oso/9780190697846.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 02 August 2021

Feminist Organizers’ Experiences of Activism

Feminist Organizers’ Experiences of Activism

(p.73) 4 Feminist Organizers’ Experiences of Activism
Digital Feminist Activism

Kaitlynn Mendes

Jessica Ringrose

Jessalynn Keller

Oxford University Press

Chapter 4 draws on semi-structured interviews with 18 organizers of Hollaback!, Everyday Sexism, and Who Needs Feminism? The chapter interrogates key experiences and the affective dimensions of starting, running, and managing a feminist campaign. The chapter outlines four key arguments: First, we posit that organizing feminist campaigns involves highly affective, invisible, precarious, and time-consuming labor. Second, we demonstrate how involvement in these campaigns can inspire “feminist awakenings” among organizers. Third, we suggest that while mediated abuse is a common experience, it is not universal; rather it operates on a continuum, and evokes varying responses from its victims, including being motivated to continue their activism. Finally, we map how feminist activism is often exhausting and draining, and individual and collective care strategies are needed to prevent activist burnout.

Keywords:   digital labor, affect, digital feminism, street harassment, trolling, Hollaback!, burnout, self-care, precarious labor

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