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Elite Art WorldsPhilanthropy, Latin Americanism, and Avant-garde Music$
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Eduardo Herrera

Print publication date: 2020

Print ISBN-13: 9780190877538

Published to Oxford Scholarship Online: October 2020

DOI: 10.1093/oso/9780190877538.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2022. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use.date: 18 May 2022

The Di Tella Family, Art Philanthropy, and the Legitimation of Elite Status

The Di Tella Family, Art Philanthropy, and the Legitimation of Elite Status

(p.82) 4 The Di Tella Family, Art Philanthropy, and the Legitimation of Elite Status
Elite Art Worlds

Eduardo Herrera

Oxford University Press

The Di Tella family owned one of the largest industrial emporiums of Argentina and in 1958 decided to use part of their fortune to create the Torcuato Di Tella Institute. In 1962, the Institute collaborated with the Rockefeller Foundation to create a music center, CLAEM, under the direction of Alberto Ginastera. This chapter examines the ways in which avant-garde music, and art in general, was relevant to the Di Tella family at a time when they were in the process of reconfiguring their elite identity. It shows the complex and often contradictory positions of Guido and Torcuato S. Di Tella as they legitimized their status and associated the Di Tella name not just with refrigerators and automobiles, but also with contemporary arts. Built upon oral histories, this chapter explores the social meaning and value of philanthropic practices for the Di Tella brothers. The complex picture painted by this story underlines the need to understand elites as dynamic and not as static or homogeneous social groups.

Keywords:   Argentina, elites, Guido Di Tella, Torcuato Di Tella, Torcuato S. Di Tella, Di Tella Institute, Enrique Oteiza, internationalism, developmentalism, modernization theory

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