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ISIS PropagandaA Full-Spectrum Extremist Message$
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Stephane J. Baele, Katharine A. Boyd, and Travis G. Coan

Print publication date: 2020

Print ISBN-13: 9780190932459

Published to Oxford Scholarship Online: December 2019

DOI: 10.1093/oso/9780190932459.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 16 January 2022

The Matrix of Islamic State’s Propaganda

The Matrix of Islamic State’s Propaganda


(p.84) 3 The Matrix of Islamic State’s Propaganda
ISIS Propaganda

Stephane J. Baele

Katharine A. Boyd

, Travis G. Coan
Oxford University Press

This chapter offers an overview of the Islamic State’s (IS) magazines, discusses their main features, and analyzes their content. Focusing on the language and images used to promote the group’s “master narrative,” the chapter shows how the group’s magazines attempt to reach out to specific target audiences, tap into several mechanisms of radicalization, and promote other components of the group’s full-spectrum propaganda. It is argued that IS’s magazines came to play a pivotal role at the center of the organization’s ambition to develop a comprehensive and multidimensional propaganda machine. Although access to and dissemination of these magazines is illegal in many countries, they are available online. More worryingly, perhaps, these magazines now constitute a new “golden standard” that extremist groups from across the ideological spectrum will inevitably want to copy.

Keywords:   Islamic State propaganda, Islamic State magazines, master narrative, visual propaganda, intergroup polarization, radicalization

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