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ISIS PropagandaA Full-Spectrum Extremist Message$
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Stephane J. Baele, Katharine A. Boyd, and Travis G. Coan

Print publication date: 2020

Print ISBN-13: 9780190932459

Published to Oxford Scholarship Online: December 2019

DOI: 10.1093/oso/9780190932459.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 16 January 2022

From Music to Books, from Pictures to Numbers

From Music to Books, from Pictures to Numbers

The Forgotten Yet Crucial Components of Islamic State’s Propaganda

Chapter:
(p.188) 6 From Music to Books, from Pictures to Numbers
Source:
ISIS Propaganda
Author(s):

Stephane J. Baele

Charlie Winter

Publisher:
Oxford University Press
DOI:10.1093/oso/9780190932459.003.0007

This chapter explores components of the Islamic State’s (IS) propaganda not usually taken into account by observers of the group. The authors scrutinize five components in particular: religious chants (anashīd), photo galleries/reports, infographics, books, and news communiqués (by al-Bayan Radio and A’maq News Agency). It is argued that only by incorporating these five elements can a comprehensive picture of IS’s full-spectrum approach toward propaganda emerge, one that clarifies its well-known visual and linguistic universe. Although these five components might be less familiar to Western audiences, they nonetheless deliver specific and singular contributions to IS’s propaganda efforts, especially among non-Western publics. This chapter shows that these elements play a tripartite role in the establishment of IS’s full-spectrum propaganda: first, their ubiquity and repetitive character heavily contribute to the relentless reiteration of the message constructed in other IS propaganda outputs; second, they accentuate the emotional impact of the propaganda; and, third, they reinforce IS’s legitimacy.

Keywords:   Islamic State propaganda, visual propaganda, poetry, martyr biography, infographics, anashīd, al-Naba, A’maq News Agency, al-Bayan Radio, Jacques Ellul

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