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Creating and Capturing Value through Crowdsourcing$
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Christopher L. Tucci, Allan Afuah, and Gianluigi Viscusi

Print publication date: 2018

Print ISBN-13: 9780198816225

Published to Oxford Scholarship Online: May 2018

DOI: 10.1093/oso/9780198816225.001.0001

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PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 23 October 2021

Ethics in Crowdsourcing: Revisiting and Revising the Role of Stakeholder Theory

Ethics in Crowdsourcing: Revisiting and Revising the Role of Stakeholder Theory

(p.310) 13 Ethics in Crowdsourcing: Revisiting and Revising the Role of Stakeholder Theory
Creating and Capturing Value through Crowdsourcing

Daniel Curto-Millet

Arsalan Nisar

Oxford University Press

Stakeholder theory is one of the predominant theories on ethics for guiding the inclusion of stakeholders for organizations to balance their interests ethically. However, emerging phenomena, such as the increasing importance of organizations adopting novel forms of engagement like crowdsourcing, challenge stakeholder theory in substantial ways, primarily induced by the vagueness of the term “crowd” and how it could or should relate to the organization. In this chapter, we revise the extent to which stakeholder theory is applicable to crowdsourcing by identifying its limitations, so as to allow for a better understanding of the ethical challenges surrounding crowdsourcing. By so doing, we substantiate some of the ethical consequences of crowdsourcing and propose recommendations on how stakeholder theory can provide a response to such ethical dilemmas. We provide one of the first attempts to debate the role of stakeholder theory for future research directions in the context of crowdsourcing.

Keywords:   Stakeholder theory, ethics, crowds, (organizational boundaries), crowdsourcing

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