Jump to ContentJump to Main Navigation
Thick Big DataDoing Digital Social Sciences$
Users without a subscription are not able to see the full content.

Dariusz Jemielniak

Print publication date: 2020

Print ISBN-13: 9780198839705

Published to Oxford Scholarship Online: May 2020

DOI: 10.1093/oso/9780198839705.001.0001

Show Summary Details
Page of

PRINTED FROM OXFORD SCHOLARSHIP ONLINE (oxford.universitypressscholarship.com). (c) Copyright Oxford University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in OSO for personal use. date: 21 September 2021

Final Remarks

Final Remarks

(p.131) 5 Final Remarks
Thick Big Data

Dariusz Jemielniak

Oxford University Press

This chapter includes the final remarks about conducting digital social studies. It summarizes the book briefly and encourages to start own independent projects. This monograph has presented the variety of approaches and tools to conduct social research of and through the online world. It explained why the Internet ought to be the subject of sociological studies, and why even traditional social sciences projects ought to include elements of online research. It identified three trends that are strictly connected with the development of communication technology and networks (online transformation of interpersonal relations, crisis of expert knowledge, and the sharing economy). It indicated their importance in many areas, and the need for deep and recurring social science analyses due to the high changeability of the phenomena. It then described the main quantitative approaches, focusing on those that do not require long-term specialist training. It highlighted those qualitative methods that may be used to interpret quantitative research and be a starting point for qualitative analysis. It outlined the possibilities of doing online cultural studies—studying products of Internet culture as a valid method of doing social sciences. Finally, it outlined the ethical considerations that every author of a digital study ought to consider.

Keywords:   Digital social studies, mixed methods online, final words, Thick Big Data, Internet studies

Oxford Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .